You are cordially invited to join
The Secret Garden
An Instagram Experience from She Loves Me
What it is
The Secret Garden is a members-only Instagram club from She Loves Me launching in January 2021.
Every week, we'll release a mini video lesson via a private Instagram account that introduces you to a new technique or florist secret. (Don't tell other florists we showed you!)
Then, at the end of the month, we'll tackle a larger, in-depth tutorial that builds upon everything you've learned up to that point.
That's over 50 unique video tutorials over the course of a year on how to create stunning, whimsical florals.
Who it's for
The Secret Garden is for flower lovers of every level:
Anyone who's ever brought home flowers from Trader Joe's and thought, "Now what?"
Those interested in a new creative outlet, a fulfilling new hobby, or an artistic release from the day-to-day bustle.
Aspiring floral designers who marvel at loose, organic arrangements on Instagram and wonder, "How do they do that?!"
Seasoned designers who want a refresher on foundational skills or a new approach to traditional ideas.
We offer two levels of membership:
Lessons only: $22 per month
3-month commitment required
You will receive a weekly mini lesson via a member's only Instagram account that introduces you to a new floral skill or concept. At the end of the month we'll combine everything you've learned and apply it to a longer, more in-depth tutorial.
Lessons plus materials*: $150 per month
3-month commitment required
You'll receive access to the weekly lessons PLUS once a month we'll hand deliver fresh materials that coordinate with that month's in-depth tutorial so you can follow along at home.
*Available for DC-area residents only
Includes a unique video tutorial every week$22/ MONTH BUY NOW
Lessons + Materials
Includes weekly lessons plus materials delivered monthly$150/ MONTH BUY NOW
How it works
- Upon signing up, you'll receive an invitation to follow our private Secret Garden account on Instagram.
- Every Friday, we'll post an informative, no-fluff video PACKED with practical floral knowledge gathered over years of hands-on experience. Watch and learn at your leisure ... the content is there to stay!
- On the last Friday of the month, tune in for a full-length lesson that draws upon the concepts you've just mastered. Materials provided for an additional fee.
- Comment on the posts to ask questions, share your progress, and be part of an engaged community learning side-by-side.
A peek at what you'll learn
Enjoy a preview of the very first lesson -- a primer on the different cutting tools available -- during which I fail miserably at using a Swiss Army knife.
You'll build a strong foundation for your flower journey by outlining the best tools and introducing you to our signature She Loves Me design method. (Hint: It rhymes!)
Thinking beyond the simple glass vase, we'll share a variety of ways to arrange flowers in compotes and shallow bowls. We'll explain why you should ditch the floral foam and offer sustainable-yet-effective alternatives.
To prepare you for the holiday season, we'll cover multiple methods for building a wreath and demonstrate how to work with evergreens to create stunning garlands
Our first video will launch on January 1st, 2021. If you sign up by December 1st we will mail you a pair of florist sheers and a glass vase!
Absolutely not! You can jump in at any point and gain immediate access to our entire video archive. If you opted to receive materials we are unable to retroactively send you the previous lesson's materials.
We ask that you commit to at least three months at a time. We are unable to offer prorated returns if you cancel your membership before your three-month period is up.
How thoughtful! Yes, you can absolutely give a Secret Garden membership to a friend. Simply enter their contact information at checkout and we'll reach out with the great news.
We understand things change, and will do our absolute best to accommodate shifting schedules.
Subscriptions are only available for three consecutive months; we are unable to mix-and-match months.